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Articles


Crowdfunding to box office gold: The strategic media planning behind 'The Chosen'
Exverus VP of Media Planning & Strategy Tasha Day spoke on the Screen & Sponsor podcast about the omnichannel media strategy for TV's...
7 min read


Exverus Finalist for Global Festival of Media Awards 2025
Honey Stinger media plan shortlisted for Best Independent Agency Campaign and Best Retail Media Campaign at Global Festival of Media Awards
2 min read


Exverus, SeenThis launch Social Reach ad format on open web
Exverus and SeenThis launch a new ad format called Social Reach, which extends vertical video across the open internet via PubMatic.
3 min read


The Chosen: Times Square Takeover
Exverus Media and 5&2 Studios took over Times Square with The Chosen The Last Supper portraits by Annie Leibovitz.
2 min read


Theralogix enters the Reddit chat
By bringing supplement brand Theralogix to forums where consumers seek health info, Exverus helped spike e-commerce sales in Q4 2024.
2 min read


Case study: media planning is a marathon, not a sprint
Case study of a CPG brand turning sales dips into sustained growth with long-term media planning strategies
2 min read


Exverus wins Best Alcoholic Beverage Marketing Award 2024
Exverus wins MediaPost OMMA for Best Alcoholic Beverage Marketing campaign for its work with craft beer brand New Belgium Voodoo Ranger.
2 min read


Exverus & Theralogix campaign builds access to women's health info
Supplements brand Theralogix partners with Exverus Media for a digital campaign building women's health info access.
2 min read


Exverus & Voodoo Ranger Win Media Plan of the Year 2024
Exverus wins Adweek 2024 Media Plan of the Year for excellence in programmatic advertising.
2 min read


Exverus, Stella & Chewy's Win Media Plan of the Year 2024
Exverus wins the 2024 Adweek Media Plan of the Year award for Best Use of Mobile Media over $500K.
1 min read


Exverus is 3x Ad Age Small Agency of the Year
Ad Age's Small Agency of the Year award goes to Exverus again for growth, data-driven media effectiveness, and culture.
2 min read


Exverus Wins WARC Award for Path to Purchase
Los Angeles media agency awarded for ingenious path to purchase advertising campaign by WARC.
2 min read


Personalization in Marketing: Importance & Examples
Personalization in marketing helps your customer feel seen, but it won't work unless it's informed by data.
3 min read


Exverus' Tasha Day Wins Campaign US Media Buyer/Planner of 2024
Exverus' Tasha Day wins Campaign US' 2024 Media Buyer and Planner of the Year!
2 min read


The Marketing Funnel is Dead
Download our new whitepaper & build holistic marketing plans that convert better for the long run because the old marketing funnel is dead.
1 min read


Experiential Marketing Campaigns: Why Your Brand Needs Them
Gen Z is bored with your ads. Wake them up and leave a lasting impact with experiential marketing campaigns.
3 min read


Voodoo Ranger Tropic Force Campaign Meets Beer Drinkers on the Big Screen
Cinematic, trailer-style ads play in theaters where the craft IPAs are poured.
2 min read


Using AR in Advertising Campaign Drove Results for Stella & Chewy's
Integrating tech like AR in advertising campaigns can help your brand stand out from the crowd of mobile ads.
2 min read


Exverus Launches AI Chatbot Recipe-Picker for John Soules Foods
The rich-media ad unit recommends recipes based on the user's preferences as part of a master brand campaign.
2 min read
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