Paid Media Insights

Why should your brand advertise on Pinterest? What's the cost? Does it drive sales? Answers to these FAQ and 2025 platform updates.

Amazon Prime Days can be enormous revenue drivers -- here are 4 tips for brands.

Retail media networks can influence your target audience at every step in the purchase journey.

Creators, coupons, and click-and-mortar shopping are the highlights of back to school media planning in 2025.

Learn how your brand can show up in generative AI product recommendations to shoppers.

Shoppable CTV (or T-commerce) ads connect entertainment to purchase with privacy-safe, contextual targeting.

Here's 5 fresh grocery e-commerce marketing ideas for any kind of brand, not just food or bev!

How our retail media and e-commerce experts build cohesive shopping experiences for brands that meet audiences everywhere

Exverus VP of performance marketing Hillary Kupferberg discusses retail media, CTV, and social commerce with The Current by The Trade Desk.

Exverus Media has won the Best Retail Media category at the Festival of Media North America Awards for Premier Nutrition: Winning Prime Day.

Mastering your retail media search strategy can persuade shoppers already in a purchasing mindset.

How brands can cash in on click and mortar retail, enticing shoppers in-store and online.

Increasing partnerships between CTV and retail media networks offer advertisers wide reach and first-party data.

Mobile advertising campaigns must be built with m-commerce in mind - here are some examples.

Los Angeles media agency awarded for ingenious path to purchase advertising campaign by WARC.

Download our new whitepaper & build holistic marketing plans that convert better for the long run because the old marketing funnel is dead.

TikTok Shop promises the full e-commerce funnel on one page, but not all brands are on board yet.

The hottest paid media trends in digital marketing, AI in advertising, retail media, and more.

Gain inspiration for collecting zero party data from this successful case study.

Using AI in e-commerce can improve your omnichannel experience with product recs, sales copy, personalized ads, and more.