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Paid Media Insights


Creative Diversification: How Visuals Give Ads Authenticity
In an AI-powered world, creative diversification and human connection are key to making your ad visuals stand out.


Exverus Launches AI Chatbot Recipe-Picker for John Soules Foods
The rich-media ad unit recommends recipes based on the user's preferences as part of a master brand campaign.


Adweek | Why Food Brands Should Advertise on YouTube
Sean Edwards of Exverus Media explains via Adweek why food and beverage brands should advertise on YouTube.


Amazon Prime Video Plans Ad-Supported Tier
Amazon Prime Video will soon offer an ad-supported streaming service, giving brands a huge new set of advertising inventory.


Campaign | Post-Cookie UX
Exverus Media Director Ian Clark spoke to Campaign about how post-cookie UX will (or won't change) for digital consumers.


MarTech Series | Cookie-less Marketing
Exverus Managing Director Talia Arnold lent her expertise to MarTech Series in a guest article on cookie-less marketing for the future.
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