Paid Media Insights

Download our new whitepaper & build holistic marketing plans that convert better for the long run because the old marketing funnel is dead.

Exverus' 53% growth YoY, campaign customization, and smart use of AI earn the title Breakthrough Media Agency of the Year by Adweek.

TikTok Shop promises the full e-commerce funnel on one page, but not all brands are on board yet.

Cinematic, trailer-style ads play in theaters where the craft IPAs are poured.

The agency & VP Tasha Day are both shortlisted for Campaign's US Media Agency of the Year awards.

As we celebrate a decade in business, we reflect on industry changes.

Exverus Media, Inc. welcomes Melissa Andraos as its new Senior Vice President of Media Strategy to work alongside VP Tasha Day.

An inclusive culture and flexible policies make us one of the best workplaces in SoCal.

Hillary Kupferberg oversees Exverus' retail media, programmatic, search, & social teams.

Integrating tech like AR in advertising campaigns can help your brand stand out from the crowd of mobile ads.

Gain inspiration for collecting zero party data from this successful case study.

In an AI-powered world, creative diversification and human connection are key to making your ad visuals stand out.

Location data ad tech helps you serve your target consumers where they are.

The rich-media ad unit recommends recipes based on the user's preferences as part of a master brand campaign.

How to avoid the marketing trap of short-termism, which hurts your brand in the long run.