Articles

Here's 5 fresh grocery e-commerce marketing ideas for any kind of brand, not just food or bev!

5 ways the world's top brands deal with seasonality in marketing and keep cash flowing all year long.

How our retail media and e-commerce experts build cohesive shopping experiences for brands that meet audiences everywhere

By bringing supplement brand Theralogix to forums where consumers seek health info, Exverus helped spike e-commerce sales in Q4 2024.

Exverus VP of performance marketing Hillary Kupferberg discusses retail media, CTV, and social commerce with The Current by The Trade Desk.

Digital audio advertising meets in-store retail media and in-game messaging for precise targeting, sonic branding, & advanced measurement.

Exverus Media has won the Best Retail Media category at the Festival of Media North America Awards for Premier Nutrition: Winning Prime Day.

CTV advertising in 2025 will bring better contextual targeting, retail media integrations, YouTube domination, & live sports spots.

Mastering your retail media search strategy can persuade shoppers already in a purchasing mindset.

How brands can cash in on click and mortar retail, enticing shoppers in-store and online.

It's not just backpacks and paper; any CPG brand can tap into back-to-school spending.

Search engines are now mid-funnel. Create demand via social, retail, OOH, and more with these expert tips and case study examples.

Increasing partnerships between CTV and retail media networks offer advertisers wide reach and first-party data.

Mobile advertising campaigns must be built with m-commerce in mind - here are some examples.

Los Angeles media agency awarded for ingenious path to purchase advertising campaign by WARC.

Retail media networks can influence your target audience at every step in the purchase journey.

The hottest paid media trends in digital marketing, AI in advertising, retail media, and more.

Hillary Kupferberg oversees Exverus' retail media, programmatic, search, & social teams.

Gain inspiration for collecting zero party data from this successful case study.

Using AI in e-commerce can improve your omnichannel experience with product recs, sales copy, personalized ads, and more.