Paid Media Insights

Audio ad spend lags way behind listener time. Here's how brands can close the gap with podcasts, streaming, retail media, and in-game audio in 2026.

Exverus by Brainlabs planned & executed a giant OOH media campaign to celebrate Habit Burger's new shop at LA's Dodger Stadium.

Master my video marketing strategy for beverage brands: full-funnel CTV, YouTube, retail media, and cinema tactics that drove growth despite category decline.

Most brands measure YouTube wrong. Learn the full-funnel framework, right measurement tools, and real campaign examples that drove growth.

Exverus & Barrett Hofherr launch Habit Burger's "Fresh Like That" brand campaign across CTV, digital, and OOH — proving fast casual can still stand out from the crowd.

Exverus hires Christie Wasloski as Group Media Director on the Premier Nutrition Company account.

Exverus' paid media campaign to drive downloads of The Chosen App wins 2025 MediaPost OMMA Award for Best Mobile Marketing Campaign.

YouTube podcast channels are wildly popular, so how can brands advertise there effectively?

Exverus named media agency of record for Habit Burger & Grill.

Los Angeles media agency awarded for ingenious path to purchase advertising campaign by WARC.