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Articles
Exverus Hires Hillary Kupferberg as VP of Performance Marketing
Hillary Kupferberg oversees Exverus' retail media, programmatic, search, & social teams.
1 min read
Zero Party Data: One Brilliant Collection Strategy
Gain inspiration for collecting zero party data from this successful case study.
1 min read
How to Use AI in Ecommerce to Improve Omnichannel Shopping
Using AI in e-commerce can improve your omnichannel experience with product recs, sales copy, personalized ads, and more.
3 min read
Retail Media in 2023: A Full-Funnel Marketing Strategy
Retail media is not just the final touchpoint; it also enables personalization, lifts brand awareness, and retargets with ease.
2 min read
MediaPost | Social Commerce
In a MediaPost op-ed, Exverus President Bill Durrant explains why social commerce is poised to explode.
1 min read
Winning Prime Day? Avoid These Mistakes
Amazon Prime Day can be an enormous revenue driver -- here are 4 tips for brands.
3 min read
Should Your Brand Offer Loyalty Programs?
Loyalty programs can be hugely beneficial for both brand and customer - IF they go beyond the transaction.
2 min read
How Mobile Commerce Builds Brand Loyalty
Build lifelong customer loyalty with three easy mobile commerce techniques.
2 min read
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