Paid Media Insights

Inside the paid media strategy behind a tentpole night in sports marketing.

Exverus VP of Media Planning & Strategy Tasha Day spoke on the Screen & Sponsor podcast about the omnichannel media strategy for TV's smash hit “The Chosen”. An excerpt of their conversation is below. Listen on Spotify | Apple Podcast S&S: I'd love to hear about the different channels that Exverus is hitting with this and what inspired you to go with those particular mediums. Tasha Day: We like to look at everything. As I mentioned, at Exverus we're believers in a full funn

Exverus and SeenThis launch a new ad format called Social Reach, which extends vertical video across the open internet via PubMatic.

Exverus Media and 5&2 Studios took over Times Square with The Chosen The Last Supper portraits by Annie Leibovitz.

Reddit brand campaign contributed to supplement maker's +33% lift in web traffic & +634% lift in cross-network search.

Exverus Media has won the Best Retail Media category at the Festival of Media North America Awards for Premier Nutrition: Winning Prime Day.

Exverus's 360 ad campaign helped Voodoo Ranger beat craft beer rivals: 44% ad awareness, 26% sales growth year-over-year.

Supplements brand Theralogix partners with Exverus Media for a digital campaign building women's health info access.

Exverus wins the 2024 Adweek Media Plan of the Year award for Best Use of Mobile Media over $500K.