Paid Media Insights

Data shows TikTok beats all the TV networks and streamers for the under-30 audience. Media buyers, adjust accordingly.

Exverus has been on Threads since Day 1 (@exverus), and we've stitched together a few tips for brands and marketers.

Exverus VP Sifat Ullah published a full article in Adweek on the pros and cons of retail and social media and how to make the most of each.

Build lifelong customer loyalty with three easy mobile commerce techniques.

5 Facebook Insights Every Marketer Should Know According to Oberlo, an online learning platform, Facebook continues to be the most used...

The 5 Instagram Ad Mistakes Your Brand Should Avoid According to statista.com, Instagram is the fifth most popular social media platform...

What the Best Social Content Has in Common It’s no secret that social media has become the most popular way for audiences to interact...

Choosing Search vs. Social It’s an age-old (er, decade old) battle: Paid Search vs. Social Media. While they both have advantages and...

Livestreaming + Social Commerce + You = ? Are you ready for the shoppable, always-live future? With the announcement this week that...