Paid Media Insights

Discover how savvy consumers discover brands on social, retail, and AI-driven platforms—and how marketers can build demand before search to drive more efficient media spend.

Exverus wins Best Campaign by an Independent Agency for "The Chosen: Indie Streams to Big Screens" media campaign in 2025.

Programmatic digital OOH media is getting more precise and measurable thanks to advances in AI-powered media buying platforms.

Exverus Media and 5&2 Studios took over Times Square with The Chosen The Last Supper portraits by Annie Leibovitz.

Buying programmatic DOOH offers stronger ROI, more precise targeting, and easier measurement.

CTV and DOOH complement each other's precise targeting, programmatic advertising, shoppable ad capabilities.