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Paid Media Insights
AI Shopping: LLMs are the funnel
AI shopping on LLMs collapse the customer journey into a conversation. Brands need a full-funnel media strategy to own them.
Exverus Wins Media Planning Award for Health/Wellness
Exverus by Brainlabs won the 2026 MediaPost Media Planning & Buying 'Best Health/Wellness Campaign' Award for "Theralogix: Wellness Women Can Trust."
Exverus wins OMMA for Best Mobile Marketing Campaign 2025
Exverus' paid media campaign to drive downloads of The Chosen App wins 2025 MediaPost OMMA Award for Best Mobile Marketing Campaign.
Zero Party Data: One Brilliant Collection Strategy
Gain inspiration for collecting zero party data from this successful case study.
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