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Paid Media Insights
Media's role in brand positioning
How brand positioning holds up when competitors move in: competitive intelligence, retail media, and brand equity. Exverus on winning the long game.
Contextual advertising: Examples & KPIs for brands
Contextual advertising boosts brand lift 5-25% & cuts CPMs 10-30%. See real examples from The Chosen, Premier Protein & Colgate with proven ROI metrics.
Exverus x Premier Protein: Reinventing Social Reach
How Exverus helped Premier Protein reinvent social reach — driving 3.3M more video views at half the cost of Meta, plus a 31% Prime Day sales lift.
Exverus hires Christie Wasloski, Media Director, Premier Nutrition
Exverus hires Christie Wasloski as Group Media Director on the Premier Nutrition Company account.
Premier Protein Partners with Milk Bar for Free Power Hour Protein Menu
Premier Protein and Milk Bar debut protein-enhanced dessert menu items available free daily 3-4pm throughout August at NYC, LA, DC locations plus delivery apps with media support from Exverus by Brainlabs.
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