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Articles


Grocery e-commerce: Not just for CPG brands
Here's 5 fresh grocery e-commerce marketing ideas for any kind of brand, not just food or bev!
3 min read


Programmatic Bidding: How to Safely Scale Your Ads
What are the types of programmatic bidding exchanges, and how can they be transacted in safely?
3 min read


URL Mapping: Bridging Brand & Performance Marketing Data
URL mapping helps media planners identify high-performing channels and allocate ad budgets efficiently.
2 min read


Roku Reformulates Digital Ad Buying with Contextual AI
Roku adds contextual AI to its advertising platform for more personalized consumer targeting.
2 min read
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