Paid Media Insights

AI is already improving media planning, personalization, predictive analytics, & real-time data monitoring.

Gen Z is significantly responsive to sonic memes. Here's a basic sonic branding definition and examples for marketers to get inspired.

In an AI-powered world, creative diversification and human connection are key to making your ad visuals stand out.

Inclusivity in advertising is imperative to consider, as data shows most consumers trust brands representing diversity in their ads.