Aug 243 minCan Brands Score Big with Live Sports Advertising?Streamers are the new home for live sports, offering fans and advertisers advantages linear TV couldn't.
Aug 112 minHow Do the SAG-AFTRA and WGA Strike Affect Advertisers?The SAG-AFTRA and WGA strike could lead to media buyers shifting ad dollars away from TV and streaming.
Jul 251 minAdweek | Why Food Brands Should Advertise on YouTubeSean Edwards of Exverus Media explains via Adweek why food and beverage brands should advertise on YouTube.
Jul 252 minTikTok Beats Streamers for Under-30 AudienceData shows TikTok beats all the TV networks and streamers for the under-30 audience. Media buyers, adjust accordingly.
Jun 262 minAmazon Prime Video Plans Ad-Supported TierAmazon Prime Video will soon offer an ad-supported streaming service, giving brands a huge new set of advertising inventory.